PR strategy
We define goals, audiences, messages, topics and media fields.
Trust through publicity
PR & media relations
We help the company consistently communicate about its products, expertise and achievements to those audiences who really care about it.
Scope of work
What we do
Media card
We select relevant publications, authors, podcasts and events.
Materials
We prepare news, comments, columns, research and a media kit.
Escort
We carry out communication, approvals and a calendar of releases.
Channels & tools
Selected for your goals
We use only those platforms and formats that correspond to the audience, economy and stage of the funnel.
01Business and industry media
02Press releases
03Expert columns
04Podcasts
05Conferences
06Affiliate materials
Deliverables
What you receive
The final composition depends on the initial data, the selected channels and the scale of the task.
Information field map
Topics, audiences and priority media.
PR calendar
Information feeds and materials plan.
Media kit
Description, facts, speakers and visual materials.
Output report
Publications, reach, tone and transitions.
How we work
From data to growth
We fix the goal, launch the managed system and improve it based on the actual result.
Context
We analyze the product, audience, funnel, competitors and current data.
Plan
We define hypotheses, channels, messages, budget and success criteria.
Implementation
We prepare materials, set up tools and start work.
Optimization
We measure the effect, test improvements and scale the result.
Related services
Build a complete system
We will combine several areas into a single promotion program.
Next step
Let's discuss promotion
Tell us about the product and goal - we will suggest the approach, channels and format of the first stage.