Content audit
We evaluate current materials, topics, gaps and effectiveness.
Expertise that works for sales
Content marketing
We build content around the customer’s journey: from the first encounter with a problem to choosing a solution and returning to the brand.
Scope of work
What we do
Editorial strategy
We create a rubricator, a customer journey matrix and submission rules.
Production
We write, edit, design and adapt materials.
Distribution
We distribute content through search, social networks, email and partners.
Channels & tools
Selected for your goals
We use only those platforms and formats that correspond to the audience, economy and stage of the funnel.
01Blog and SEO Articles
02Cases
03Guides and research
04White papers
05Podcasts
06Newsletters
07External media
Deliverables
What you receive
The final composition depends on the initial data, the selected channels and the scale of the task.
Content strategy
Topics, audiences, formats and channels.
Editorial calendar
Release plan and those responsible.
Ready materials
Articles, cases, guides and scripts.
Measuring system
Reach, reads, leads and contribution to sales.
How we work
From data to growth
We fix the goal, launch the managed system and improve it based on the actual result.
Context
We analyze the product, audience, funnel, competitors and current data.
Plan
We define hypotheses, channels, messages, budget and success criteria.
Implementation
We prepare materials, set up tools and start work.
Optimization
We measure the effect, test improvements and scale the result.
Related services
Build a complete system
We will combine several areas into a single promotion program.
Next step
Let's discuss promotion
Tell us about the product and goal - we will suggest the approach, channels and format of the first stage.