Measurement audit
We check events, goals, sources, consent and data quality.
Data for Decisions and Growth
We make the client’s journey measurable, find losses and test improvements to the interface, offer and landing pages.
Scope of work
We check events, goals, sources, consent and data quality.
We design events, parameters, funnels and naming rules.
We find stages with losses and segments with different behavior.
We form hypotheses, prototype and measure changes.
Channels & tools
We use only those platforms and formats that correspond to the audience, economy and stage of the funnel.
Deliverables
The final composition depends on the initial data, the selected channels and the scale of the task.
Events, parameters and data sources.
Correct collection and verification of events.
Key business and marketing indicators.
Hypotheses, priorities and test results.
How we work
We fix the goal, launch the managed system and improve it based on the actual result.
We analyze the product, audience, funnel, competitors and current data.
We define hypotheses, channels, messages, budget and success criteria.
We prepare materials, set up tools and start work.
We measure the effect, test improvements and scale the result.
Related services
We will combine several areas into a single promotion program.
Next step
Tell us about the product and goal - we will suggest the approach, channels and format of the first stage.